E-commerce Trends for 2021

According to this Shopify report, Ecommerce will slow down before picking up again in 2022. E-commerce companies have thrived amid the COVID-19 pandemic as more people have shifted to online shopping to avoid physical trips to the store. Amazon, E-bay, Etsy, Netflix, Peloton, Wayfair all did according to Business Insider.

But according to another site, Ecommerce sales looks more rosy this year. Here is the impact of Covid-19 on the Ecommerce industry.

2021 COVID-19 + ecommerce stats

  • 56% of consumers have tried a new retailer during the pandemic 
  • 18% of consumers have tried curbside pickup for the first time over the COVID-19 period 
  • 36% of consumers have experienced substantial shipping delays due to COVID-19 
  • Ecommerce sales are forecasted to have increased 32.4% in 2020 with brick-and-mortar forecasted to fall 3.2% (eMarketer)
  • Best Buy saw the largest YoY ecommerce sales growth in 2020 (105.5%), followed by Target (103.5%) and Kroger (79.2%) (eMarketer)
  • Amazon saw 39.1% year-over-year sales growth in 2020 (eMarketer)

What customers are expecting from E-commerce companies :

We’re seeing this rapid shift and it’s not just ecommerce. It’s everything. Our consumers are demanding speed and efficiency, no matter what you’re doing.Margo Hays Principal of Digital Strategy, TSG

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